EP 27: SARA HAPP
EPISODE COMING SOON
Sara Happ, is the founder and CEO of Sara Happ Inc. Since inventing the first-ever Lip Scrub in her kitchen in 2005, Sara Happ has become known as The Lip Expert®, setting out to solve every lip problem imaginable with luxurious, effective formulas unlike any other. 18 years in, Sara and her all female team continue to be first to market with what beauty editors call the, "Why Didn't I Think of That?" products all of us need.
In this episode we discuss bootstrapping a business, when to take capital and why founder friends matter.
Here are some nuggets of wisdom from this conversation.
🔸 Founders need founder friends
🔸 Reach out on social media or Linked In to connect with fellow founders, you might be surprised who responds
🔸 Your customers know what they want, listen to them
🔸 Bootstrapping a business is exhausting but doable
🔸 Always keep your best sellers in stock because they will carry you through
🔸 Don’t have the cash to keep those best sellers in stock? There are solutions for cash flow to make sure you can fulfill orders while waiting on outstanding receivables (aka Now® )
🔸 Be clear about why and who you take on as an equity partner
🔸 It doesn’t hurt to have a celebrity endorsement (@reesewitherspoon was an early fan and her endorsement in People Magazine caused the website to crash from the response.)
Sara Happ encourages you to put your best lips forward and live life to the fullest. Our products are more than just beauty aids; they are a testament to the vibrant human spirit and the belief in the positivity within us all.
